You will, at some point, reach that landmark known as “brand development,” or “rebrand.” Sometimes it happens early, once you’ve discovered who you really are. Other times, it occurs after many years of having grown, or outgrown, your existing identity.
Through design consulting, I assist you in dissecting your strategy, and your customer’s experiences. Together, we analyze your position in the market, which includes taking a look at your competitors, and your product or service. We analyze everything – look, price, packaging, etc., and then we decide on how to proceed with establishing your identity.